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Blogs

Kohler hits a century with Disney+ Hotstar’s ConnectedTV offering during the ICC Men’s T20 World Cup
Blogs Consumer Insights Success Stories
25 January 2023

Kohler hits a century with Disney+ Hotstar’s ConnectedTV offering during the ICC Men’s T20 World Cup

ConnectedTV (CTV) advertising is shaping the adtech world significantly by making it...
Hotstar Marketing Platform
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Flipkart leverages Disney+ Hotstar’s scale and reach to go big with Big Billion Days
Blogs Consumer Insights Success Stories
12 January 2023

Flipkart leverages Disney+ Hotstar’s scale and reach to go big with Big Billion Days

After three years of letting Disney+ Hotstar drive desirable ROIs through exciting...
Hotstar Marketing Platform
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177
Visa taps into Koffee With Karan to reach premium audiences
Blogs Consumer Insights Success Stories
29 December 2022

Visa taps into Koffee With Karan to reach premium audiences

Consumers today are getting increasingly comfortable with adopting new ways to go...
Hotstar Marketing Platform
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195
Wrapping up 2022: 3 trends that changed how the industry looks at OTT marketing
Blogs Consumer Insights
26 December 2022

Wrapping up 2022: 3 trends that changed how the industry looks at OTT marketing

End of another year! OTT marketing continues to soar, taking possibilities on...
Hotstar Marketing Platform
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182
Lighting up the room: Jaquar Lights help Koffee With Karan Season 7 glow on Disney+ Hotstar
Blogs Consumer Insights Success Stories
23 December 2022

Lighting up the room: Jaquar Lights help Koffee With Karan Season 7 glow on Disney+ Hotstar

Even before Koffee With Karan Season 7 went on the floor, everyone...
Hotstar Marketing Platform
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Success at first sight: Koffee With Karan Season 7 helps Lenskart get ‘seen’ by fans
Blogs Success Stories
20 December 2022

Success at first sight: Koffee With Karan Season 7 helps Lenskart get ‘seen’ by fans

Over two decades, Koffee With Karan has been supplying tonnes of glamour...
Hotstar Marketing Platform
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178
Koffee With Karan Season 7 brews high brand awareness and favourability for MyGlamm’s #GlamUpLikeAStar campaign
Blogs Success Stories
6 December 2022

Koffee With Karan Season 7 brews high brand awareness and favourability for MyGlamm’s #GlamUpLikeAStar campaign

Glow-up stories are inherently inspirational. They pull people into the narrative and...
Hotstar Marketing Platform
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172
Mamaearth drives double-digit purchase intent with CTV integration on Disney+ Hotstar
Blogs
7 November 2022

Mamaearth drives double-digit purchase intent with CTV integration on Disney+ Hotstar

The pandemic has propelled families to come together to watch television each...
Hotstar Marketing Platform
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198
Brand campaigns on Disney+ Hotstar that won festive season 2021
Blogs
19 October 2022

Brand campaigns on Disney+ Hotstar that won festive season 2021

Every year, brands across categories put their best minds in a room...
Hotstar Marketing Platform
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174
Brands gear up for an exciting quarter as Asia Cup kicks off the festive-cricket season on a high note
Blogs
23 August 2022

Brands gear up for an exciting quarter as Asia Cup kicks off the festive-cricket season on a high note

The last two quarters of the year are always big for brands...
Hotstar Marketing Platform
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