Blogs Consumer Insights Success Stories 12 January 2023 Flipkart leverages Disney+ Hotstar’s scale and reach to go big with Big Billion Days After three years of letting Disney+ Hotstar drive desirable ROIs through exciting...
Blogs Consumer Insights Success Stories 29 December 2022 Visa taps into Koffee With Karan to reach premium audiences Consumers today are getting increasingly comfortable with adopting new ways to go...
Blogs Consumer Insights 26 December 2022 Wrapping up 2022: 3 trends that changed how the industry looks at OTT marketing End of another year! OTT marketing continues to soar, taking possibilities on...
Blogs Consumer Insights Success Stories 23 December 2022 Lighting up the room: Jaquar Lights help Koffee With Karan Season 7 glow on Disney+ Hotstar Even before Koffee With Karan Season 7 went on the floor, everyone...
Blogs Success Stories 20 December 2022 Success at first sight: Koffee With Karan Season 7 helps Lenskart get ‘seen’ by fans Over two decades, Koffee With Karan has been supplying tonnes of glamour...
Blogs Success Stories 6 December 2022 Koffee With Karan Season 7 brews high brand awareness and favourability for MyGlamm’s #GlamUpLikeAStar campaign Glow-up stories are inherently inspirational. They pull people into the narrative and...
Blogs 7 November 2022 Mamaearth drives double-digit purchase intent with CTV integration on Disney+ Hotstar The pandemic has propelled families to come together to watch television each...
Blogs 19 October 2022 Brand campaigns on Disney+ Hotstar that won festive season 2021 Every year, brands across categories put their best minds in a room...
Blogs 23 August 2022 Brands gear up for an exciting quarter as Asia Cup kicks off the festive-cricket season on a high note The last two quarters of the year are always big for brands...
Blogs 15 June 2021 7 steps to plan a successful OTT campaign Since last year, OTT streaming services have experienced a sudden, but unsurprising...