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#BrandAwareness

Rajmandir Hypermarket leverages geo-targeting at scale to reach Delhi shoppers with Disney+ Hotstar
Blogs Consumer Insights Success Stories
20 April 2023

Rajmandir Hypermarket leverages geo-targeting at scale to reach Delhi shoppers with Disney+ Hotstar

Rajmandir Hypermarket successfully runs 32 food and grocery stores in Delhi. The...
Hotstar Marketing Platform
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221
Nippon Paint drives up consideration in South Market with Bigg Boss Tamil
Blogs Consumer Insights Success Stories
18 April 2023

Nippon Paint drives up consideration in South Market with Bigg Boss Tamil

Painting a house is a big part of a home makeover. It’s...
Hotstar Marketing Platform
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199
Max Life Insurance takes the CTV route to launch Term Plan for Homemakers
Blogs Consumer Insights Success Stories
18 April 2023

Max Life Insurance takes the CTV route to launch Term Plan for Homemakers

While crafting the communication around a newly launched term plan insurance, a...
Hotstar Marketing Platform
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231
Rivaah by Tanishq collaborates with Disney+ Hotstar to co-create and host –  The Great Indian Bride, an Indian weddings spectacle!
Blogs Consumer Insights Success Stories
13 April 2023

Rivaah by Tanishq collaborates with Disney+ Hotstar to co-create and host – The Great Indian Bride, an Indian weddings spectacle!

The women of today’s India are confident, strong and independent. They know...
Hotstar Marketing Platform
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212
For FableStreet, Disney+ Hotstar ‘Fits Like Nothing Else’
Blogs Consumer Insights Success Stories
11 April 2023

For FableStreet, Disney+ Hotstar ‘Fits Like Nothing Else’

FableStreet, a western wear clothing brand, strives to offer Indian women clothes...
Hotstar Marketing Platform
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209
How associating with Disney+ Hotstar delivers stronger awareness for FMCG brands
Consumer Insights
1 October 2021

How associating with Disney+ Hotstar delivers stronger awareness for FMCG brands

In an offline FMCG business, consumers’ purchase paths are quite simple –...
Hotstar Marketing Platform
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170
Palmolive Hand Sanitizers achieved a 50% higher uplift in consideration through the influencer-led campaign on Disney+ Hotstar
Success Stories
24 September 2021

Palmolive Hand Sanitizers achieved a 50% higher uplift in consideration through the influencer-led campaign on Disney+ Hotstar

The last one-and-a-half years have witnessed an evolution in people’s hygiene habits....
Hotstar Marketing Platform
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161
Colgate Palmolive leveraged uninterrupted storytelling through Disney+ Hotstar’s long form ads achieving an exponential 1.8X uplift in online ad awareness
Success Stories
29 July 2021

Colgate Palmolive leveraged uninterrupted storytelling through Disney+ Hotstar’s long form ads achieving an exponential 1.8X uplift in online ad awareness

With close to an 18% share in the FMCG pie [1], dental...
Hotstar Marketing Platform
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175
Disney+ Hotstar’s long-form ad format enabled uninterrupted storytelling for SBI Life’s Father’s Day campaign
Success Stories
15 July 2021

Disney+ Hotstar’s long-form ad format enabled uninterrupted storytelling for SBI Life’s Father’s Day campaign

Historically, Indians have shied away from buying life insurance. Compared to the...
Hotstar Marketing Platform
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147
7 steps to plan a successful OTT campaign
Blogs
15 June 2021

7 steps to plan a successful OTT campaign

Since last year, OTT streaming services have experienced a sudden, but unsurprising...
Hotstar Marketing Platform
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