Blogs 5 February 2021 2020 Flashback shows how OTT advertising transformed last year 2020 saw a global breadth of change that was staggering. Virtually no...
Blogs 29 January 2021 Hotstar Marketing Platform launches Above & Beyond: Lessons in Marketing Leadership with CXOs from leading brands In a marketing universe that’s transformed completely over the past year, voices...
Success Stories 29 January 2021 ‘Above & Beyond: Lessons in Marketing Leadership’ highlights HDFC Bank’s successful journey with the Hotstar Marketing platform ”Disney+ Hotstar’s tailor-made solutions across the marketing funnel make it impossible to...
Success Stories 22 January 2021 How iPhone 11 added to the Dream11 IPL 2020 excitement with Disney+ Hotstar When Steve Jobs introduced the iPhone to the world in 2007, he...
Blogs 15 January 2021 2020’s most trending blogs on Hotstar Discover Disney+ Hotstar Discover is an advertiser’s one-stop-shop for all the latest trends,...
Blogs 4 December 2020 Disney+ Hotstar collaborates with MediaMath to offer audience-based marketing in a private programmatic environment Premium video streaming platform Disney+ Hotstar has collaborated with MediaMath, a Demand-Side...
Success Stories 27 November 2020 Disney+ Hotstar helps amp up Spotify’s reach among music aficionados In just the last decade, content consumption patterns have seen a never-before...
Blogs 30 October 2020 For e-commerce fashion brands, OTT investments are a stitch in time, today India’s fashion market is estimated to be at $70 billion and e-commerce...
Blogs 23 October 2020 How brands can ride on consumer sentiment and celebrate the festive season The new reality has put a hold on social events like festival...
Blogs 16 October 2020 Cracking the celebrity fandom code to achieve brand objectives Celebrities and the fandom around them form a key component of popular...