OTT advertising is a powerful pillar within online advertising context in current times
Off trail on course 2020
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There are few draws on OTT greater than live sports, and more so when cricket season is in full swing....
“Disney+ Hotstar’s unique marketing solutions for us helped us break the clutter and stand out,” says Shashank Srivastava, Executive Director,...
With the excitement that international cricket is bringing to 2021, Indian cricket fans have a lot to look forward to....
Each year, the IPL is an amalgamation of excitement, celebrations and splendour that gets fans together to cheer for their...
Live sports are an advertiser’s dream and always have been, for the highly engaged audiences tuning in from all over...
Here’s an interesting fact: ‘IPL online’ was one of the top global search trends in 2020. The IPL 2020 was...
Disney+ Hotstar, India’s leading premium streaming platform, announced the key sponsors for the ongoing Paytm India vs England series –...
2020 was a busy year for Disney+ Hotstar. This simply means that there’s a lot for marketers to look forward...
While content is the key to success, the creative strategy is even more effective when it is contextual. It makes...
Having looked at advertising formats and successful campaigns in the previous blogs, it’s time to look at Chapter 4 of...
New marketing realities demand new tools, as we read in the introductory blog in the 2020 Flashback by Hotstar Marketing...
OTT is an ever-evolving giant. Advertisers and marketers have to be on the ball to make the most of the...
Your brand story deserves to be heard.
Narrate it with Disney+ Hotstar.
Narrate it with Disney+ Hotstar.