OTT advertising is a powerful pillar within online advertising context in current times
Off trail on course 2020
The last one-and-a-half years have witnessed an evolution in people’s hygiene habits. The resultant surge in demand for personal hygiene...
Gameskraft, one of India’s leading gaming companies, launched in 2017. It had a clear goal: to reach out to all...
With close to an 18% share in the FMCG pie [1], dental care assumes an important position in the Indian...
Historically, Indians have shied away from buying life insurance. Compared to the world average of 3.35% life insurance penetration in...
iD Fresh Foods’ has a simple, generous vision: to bring home-style traditional, chemical and preservative-free, fresh food in a packaged...
Since last year, OTT streaming services have experienced a sudden, but unsurprising surge. In its Media and Outlook Report 2020,...
As users gravitate to OTT for their entertainment, marketers have recognised OTT’s potential in effectively reaching out to their target...
Max Fashion, a part of the Landmark Group, is an apparel brand with a clear mission: to democratise fashion. The...
Be it the expansion of its flagship steel business or new ventures in cement, paints, infrastructure and energy, JSW was...
In 2020, Games24x7 was looking for the right partner to fulfil its vision of becoming the platform of choice for...
Personal wellbeing and health are no longer attributed just to fitness or diet but also to beauty and healthcare products,...
With 2020 being the kind of extraordinary, unprecedented year it was, India’s FMCG sector has pinned its hopes on 2021...
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