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#OTTAdvertising

2020 Flashback shows how OTT advertising transformed last year
Blogs
5 February 2021

2020 Flashback shows how OTT advertising transformed last year

2020 saw a global breadth of change that was staggering. Virtually no...
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Hotstar Marketing Platform launches Above & Beyond: Lessons in Marketing Leadership with CXOs from leading brands
Blogs
29 January 2021

Hotstar Marketing Platform launches Above & Beyond: Lessons in Marketing Leadership with CXOs from leading brands

In a marketing universe that’s transformed completely over the past year, voices...
Hotstar Marketing Platform
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‘Above & Beyond: Lessons in Marketing Leadership’ highlights HDFC Bank’s successful journey with the Hotstar Marketing platform
Success Stories
29 January 2021

‘Above & Beyond: Lessons in Marketing Leadership’ highlights HDFC Bank’s successful journey with the Hotstar Marketing platform

”Disney+ Hotstar’s tailor-made solutions across the marketing funnel make it impossible to...
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How iPhone 11 added to the Dream11 IPL 2020 excitement with Disney+ Hotstar
Success Stories
22 January 2021

How iPhone 11 added to the Dream11 IPL 2020 excitement with Disney+ Hotstar

When Steve Jobs introduced the iPhone to the world in 2007, he...
Hotstar Marketing Platform
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2020’s most trending blogs on Hotstar Discover
Blogs
15 January 2021

2020’s most trending blogs on Hotstar Discover

Disney+ Hotstar Discover is an advertiser’s one-stop-shop for all the latest trends,...
Hotstar Marketing Platform
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181
Disney+ Hotstar collaborates with MediaMath to offer audience-based marketing in a private programmatic environment
Blogs
4 December 2020

Disney+ Hotstar collaborates with MediaMath to offer audience-based marketing in a private programmatic environment

Premium video streaming platform Disney+ Hotstar has collaborated with MediaMath, a Demand-Side...
Hotstar Marketing Platform
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Disney+ Hotstar helps amp up Spotify’s reach among music aficionados
Success Stories
27 November 2020

Disney+ Hotstar helps amp up Spotify’s reach among music aficionados

In just the last decade, content consumption patterns have seen a never-before...
Hotstar Marketing Platform
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182
For e-commerce fashion brands, OTT investments are a stitch in time, today
Blogs
30 October 2020

For e-commerce fashion brands, OTT investments are a stitch in time, today

India’s fashion market is estimated to be at $70 billion and e-commerce...
Hotstar Marketing Platform
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174
How brands can ride on consumer sentiment and celebrate the festive season
Blogs
23 October 2020

How brands can ride on consumer sentiment and celebrate the festive season

The new reality has put a hold on social events like festival...
Hotstar Marketing Platform
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Cracking the celebrity fandom code to achieve brand objectives
Blogs
16 October 2020

Cracking the celebrity fandom code to achieve brand objectives

Celebrities and the fandom around them form a key component of popular...
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