Success Stories 1 October 2020 Rummy Passion’s OTT campaign garnered a 10% uplift in message association. Here’s how In the current times, people are confined to their homes for the...
Success Stories 21 September 2020 Grand Orange Bag Days: Grofers receives 10% higher consideration for its sale Online grocery shopping is steadily finding an increased number of takers in...
Blogs 17 September 2020 Disney+ Hotstar onboards leading brands for the 13th edition of Dream11 Indian Premier League 2020 The country is ready for the 2020’s biggest sporting event that’s just...
Blogs 11 September 2020 Your brand’s guide to winning Dream11 IPL 2020 with Disney+ Hotstar This September, India will be ready for the 2020 edition of the...
Success Stories 11 September 2020 How Bazana! amplified its reach with ‘good health’ messaging Amid the growing impetus on a healthy lifestyle, it is eating right...
Success Stories 21 August 2020 Behrouz Biryani leveraged Disney+ Hotstar’s multiple ad formats for a successful OTT campaign The COVID-19 pandemic has turned human lives upside down, almost overnight. Small...
Blogs 19 August 2020 6 ways to amplify brand awareness using OTT platforms Brand awareness is a crucial aspect of the consumer’s consciousness. It not...
Success Stories 13 August 2020 Here’s how Subway leveraged its #GetDesified campaign for massive reach on OTT Restaurant franchise brand Subway – known internationally for its submarine sandwiches and...
Consumer Insights 11 August 2020 The digital gear shifts of this age for automobile brands The automobile industry is not immune to the sweeping, lasting changes unleashed...
Success Stories 5 August 2020 How Melorra ‘upped’ its Valentine’s Day advertising strategy with OTT When it comes to the fashion jewellery market, India stands at an...